Our Story – Cabo Web Design
In mid-2010 I decided to take the leap and turn my hobby and passion into my job and means of support. After years of tinkering around with the internet, video software, apps, and different web design programs, I identified that if I just started charging people for what I was doing for free, I could throw off the shackles of a scheduled career, create Cabo Web Design, and the only “Man” I would have to answer to is myself (OK, and the wife who also happens to be one of my bigger clients, the non-paying kind).
The Story Behind:
Cabo Inn Hotel
"Exceeded Our Expectations! Finding a first rate web designer is challenging, but Alex, with Melomec Studios was the perfect find! His Cabo web Design and implementation process from beginning to end was phenomenal. He took his time to explain what he and the platform he brought to the table could do based on our requests. In addition to site development, Alex was full of some great marketing strategies, which we believe bring great value to our hotel business. The communication process was always superb, thorough, with quick turnaround time, something we value a lot when trying to keep a project on schedule. We never had to wait on him as he was always prompt. He designed a stellar site rapidly without sacrificing quality. Attention to every detail of our design, layout, color pallet, branding, presentation, and search engine optimization was on point. Overall, Alex did an amazing job of making our vision come to fruition and exceeding our expectations! We look forward to not only referring Alex and Melomec Studios, but also utilizing their services again in the future.
Sometimes I pause when describing what it is I do when people ask: “I’m a web designer, video editor, photoshopping graphic designer with an expertise in Facebook marketing and digital news lettering”. When people get confused by that, I just say “I’m good at the internet” or at least that is what I’ve been told. Through the rest of this Cabo web Design page I will run through a few things that I believe are the core of what I do. I will provide some links to my work as well as to some spots on my Cabo web Design website to help illustrate what the heck I’m talking about.
"It is with high regard that I recommend Alex Hugessen, and Cabo web Design, for multiple online marketing tasks. Alex and I have worked together since 2008, and I find him to be conscientious, diligent, timely, and extremely good at not only lifting Esperanza Real Estate Company’s web presence and henceforth lead generations, but he continues to generate dynamic newsletters, blogs, flyers and other online marketing ideas that has really brought our real estate company to the 21st century.
I would be hard pressed to decide what I appreciate more, Alex’s quality of online work or the speed in which he accomplishes such a high end product. Alex’s knowledge of creative marketing has absolutely assisted my organization, and I believe him to be very well poised in this generation of online marketing.
Esperanza Real Estate Company
Websites – Cabo Web Design
Building websites is a pretty good business to be in. I’m basing that on the premise that this internet fad is going to be with us for a while. The challenge is staying on top and current which is why I spend so much of my time “playing” on the internet. One of my favorite things to do is see something new and exciting in terms of design and then try to implement it. I’m a firm believer that as long as you have the basics in place (things like good search engine optimization, pages that can be viewed in all browsers, pages that load quickly, easy navigation) then you can be free to do whatever you like on top of that. A good website needs to be visually attractive, professional looking, and , most importantly, easy to navigate and functional… Then you can throw in some wow factor.
I have divided my Cabo Web Design websites between just plain old websites (hopefully you find them to be neither plain nor old) and E-Stores which has become a bit of a specialty for me focusing on people who are looking to sell either digital, or hard products on-line. You can visit some of my E-stores through the carousel below, to see a broader selection of more of my websites, please click here.
"Alex is a true professional and a pleasure to work with. His creativity and technical skills are very impressive and his business IQ and motivation to succeed have provided a huge lift to our team. I would recommend Alex to anyone who is looking to add a talented, motivated professional to their team.
Communicating with your customers and prospects is key to any online marketing strategy but putting together a decent campaign can be both costly and time consuming. We are very much a one stop shop in that regard. There are several steps to both getting started and running a good email newsletter campaign:
- Setting up widgets on your Web page and social media to collect subscribers
- Managing and segmenting your lists
- Graphic design and copy writing to make your emails POP!
- Managing the timing and content of your messages
- Receive and analyze campaign reports
- Coordinating your communications through Facebook and other social media
With just a few exceptions, everything you see within this site, our websites and videos, was produced in-house. Some of the best feedback I have received from clients explain that in the past they needed to employ a graphic designer, web guy (or gal), newsletter mailing service, videographer, and social media person just to get things done. Aside from the additional cost of having to employ, or contract out, to all of these sources, is the extra time and stress involved in trying to coordinate all of these different angles – “herding cats” as they say. Melomec Studios, Cabo web Design is very much a one-stop-shop for all of these services. We also dabble a little bit in photography and cinemagraphs as well as some general photoshop trickery. To the left you will see a full width 2-page spread we did for Esperanza Real Estate that was published in Baja Traveller Magazine (click image to see full sized).
"Working with Alex at Melomec really helped to take off the pressure and allow us to focus on our wedding preparations. In no time we had a website that not only looked great, but also engaged people and captured their information for when we have big announcements down the road. Our Facebook fan page was also set up to grow our “likes” and allow us to better communicate with our fans. Alex guided us in the right direction when we weren’t sure what to do and also responded very promptly when we requested changes. He even posted to our blog for us daily while we were on our honeymoon based on little snippets and pictures I sent him from my phone! In short, Alex and Melomec took something that was quite daunting to us and made it easy and fun. I really look forward to working with them as we move into this new phase of our lives.
*note – Matt went a little overboard with this testimonial but I am apt to let a guy with a YouTube video with almost 27 million views have his way. The entire testimonial can be read here
Let’s end this thing where it first began. My initial foray into this whole thing evolved from a video camera and my desire to edit and share videos of family and friends with… other family and friends. I still do a lot of “fun” videos with Cabo Web Design and you can see some of them here but I have also branched out to do corporate and promotional videos. What I have found in the promotional video world is a large gap. Companies with larger budgets will spend tens of thousands of dollars to put something together employing fancy lighting, helicopters, and all the bells and whistles. Smaller companies, without big budgets, will try to piece something together using an iPhone and an old Mac and they can come out looking amateurish. The videos below were all filmed with basic equipment and edited at Melomec Studios and they were all budgeted from start to finish for under $1,500
"Alex Hugessen has done numerous projects for me that range from Websites, Facebook pages, and implementing E Commerce functions on my sites. He is professional, highly creative, and most importantly he is an excellent communicator. I have worked with a number of different designers in the past, but none have been able to deliver the kind of service I've found with Al. If he was a girl, I would not hesitate to jump him.
Singer / Songwriter